With a large agency, the client often meets a salesperson, then a project manager, then a writer, then a video team that never attended the initial meetings. With PRISM, delivery rests on a single senior contact. PRISM Prod has been steering writing, interview, reporting, course and specialised digital health content projects since 2012.
- Understands the need
- Takes part in the design
- Conducts or supervises interviews
- Controls editorial quality
- Follows through production
- Takes ownership of final delivery
PRISM