A partner able to turn one topic into several products

One of PRISM's main economic advantages is its ability to think of content, from the outset, as a multiformat editorial asset. A single KOL interview can become: a long-form video, a written article, a podcast, three short capsules, an illustrated quote, a newsletter summary, a training module, and content for a congress dossier. This logic improves the project's return on investment: the journal no longer just buys a shoot or an article, but raw editorial material usable across several channels.